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Titan’s sensible wearables enterprise which is dedicated to smart tech merchandise under the Fastrack and Titan brands inside Titan Firm Restricted, is set to broaden its current product offerings within the smartwatch and Really Wireless (TWS) classes. It also is venturing into new product categories, including the introduction of sensible rings and good weighing scales, in accordance with a top firm govt. Speaking to businessline, Raja Neravati, Chief Product & Expertise Officer, Wearables Titan Company Ltd., elaborated on the strategic shift in direction of the health-tech phase, citing the extensive opportunities it affords. "We have been engaged on health tech for the previous two years and anticipate to launch no less than one product in the smart ring class this year. Regardless of being a comparatively latest entrant into the section, the company amassed a topline of Rs. 500 crore from the sensible wearables section in FY2023. A staggering 95 per cent of this revenue was generated from their smartwatches, with the remaining 5 per cent stemming from TWS products.
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